There are many benefits that a good CRM can bring to your business, from helping you in the organization of management and business processes, to contributing to your strategy to improve the experience of your customers.
Today, there are several solutions on the market with different functionalities that you need to evaluate before choosing one of them. Here we leave you 5 advantages of working with Laraigo Omnichannel CRM to grow your business.
1. Omnichannel CRM
An important function that you should evaluate when deciding on a CRM for your company is the ability to integrate all your customer interactions from various communication channels, to ensure a holistic user experience with your brand.
With Laraigo, you can integrate all the interactions of your text, voice and social media communication channels on the same platform to facilitate the management of your users’ information and data. This allows, for example, that your clients can start their attention through one channel and continue their interaction in another medium, without having to start their case again each time they change channels, thus guaranteeing your consumers a better service and to your sales team, improve the treatment and conversion of commercial opportunities.
2. Automation + Artificial Intelligence
Automation is the key to streamlining the processes of various companies, improving response times and allocating the time of your human team to valuable activities that really require it.
Laraigo allows you to automate various actions such as scheduling notifications or alerts, sending different message templates associated with several conversational flows and more, which improve customer service management and the treatment of business opportunities, and thus achieve better the productivity of your human team and optimize payroll costs. In addition, Laraigo offers the possibility of integrating the management of all the information and data of your clients and their interactions with your company, with artificial intelligence that analyzes and interprets all the data in real time, and thus you can have greater knowledge and understanding of your users, to make better decisions that allow you to achieve better satisfaction and sales conversion.
3. Scheduling Messaging Campaigns
With Laraigo you can automate the sending of mass message campaigns to a list of clients through SMS, email and even WhatsApp, the second most popular messaging application worldwide.
By integrating your WhatsApp campaigns with Laraigo, your messages with commercial offers will have the best Open Rate (90-98%) and Click-Throug Rate (45-60%) on the market, making your commercial efforts more effective.
4. Opportunity Management
A key part of the business process is following up on those customers who stayed at a certain stage of the sales funnel.
With Laraigo you can access all the information and interaction history of each opportunity, as well as supervise the management of your advisors, review the labels or observations noted by each one of them, to assign tasks and coordinate new actions of your team. work that allows you to guide your potential customers in your conversion flow.
5. Scheduling Meetings / Appointments
Another of the benefits that Laraigo Omnichannel CRM has, is being able to integrate the management or scheduling of meetings or appointments with your clients or potential clients through the generation of calendars adapted to the needs of your organization.
Thus, your users choose between the available spaces of your service team through the medium in which they prefer to interact and your advisors are notified of each new programming.
Grow your business by taking full advantage of the benefits you have with Laraigo CRM Omnichannel. Contact us for more information.
