WhatsApp Business API is a powerful tool that makes it possible for businesses to use advanced features to improve interaction with their users.
The main differences with an everyday WhatsApp Business account are the possibility to:
- Automate your conversational flows with rich responses (response option with buttons and interactive menus to select options) and recently the option to create catalogs of products and services.
- Connect multiple agents to serve your customers from the same WhatsApp number.
- And even, add associated shopping carts from their Meta Business accounts.
This allows businesses to offer customers an easy way to purchase items directly from their WhatsApp account.
Catalog and shopping cart in your WhatsApp
The WhatsApp Business API catalog and shopping cart are designed to make it easy for businesses to interact with their customers in real time. It allows them to showcase their products or services, provide detailed product information, allow customers to add items directly to a shopping cart, and complete purchases without ever leaving the app.
This makes it possible for companies to provide a better customer experience while increasing their sales opportunities.
The integration of WhatsApp Business API with Laraigo allows you to connect the catalog and shopping cart functions with our order taker section and the payment gateway function. Thus, we can connect the entire purchasing and ordering process with that of your business.
Do you want more information on how to start taking advantage of the features of WhatsApp Business API + Laraigo to grow your business?
Contact us so that one of our specialists can contact you and can guide you on how to take advantage of WhatsApp Business API features with Laraigo to grow your business.